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TENGO ALGO EN EL OJO

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Técnicas esenciales de comunicación visual
BO BERGSTRÖM

Ths books is an inspiring and uniquely accessible guide to visual communication. The book presents the major disciplines in today's media, and puts the theory into practice, explaining ...
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Publishing date: 2009
Language: spanish
Binding: softcover
Size : 28,00 x 21,60 cm.
Pages: 240 Illustrations: 480 Color illustrations: 445
ISBN/EAN: 9788493588199

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33,65 €

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Ths books is an inspiring and uniquely accessible guide to visual communication. The book presents the major disciplines in today's media, and puts the theory into practice, explaining how to achieve a strong communication chain - from strategy and messages to design and influences - to reach the target audience. This book will be invaluable for anyone wanting to communicate through the use of images and text, and in particular for students, whether in the fields of graphic design, advertising, editorial design, journalism, new media, information technology, mass communication, photography, film or television - in fact, any discipline that seeks to deliver a message through words and pictures. It is illustrated throughout with up-to-date examples of best practice around the world.