GRAPHIC FASHION

This directional and innovative book takes a fresh look at graphics and illustration and explores their place in the world of urban contemporary fashion. It presents the hottest graphics trends, prints and patterns in fashion design and offers a rich library of quirky and original illustrations – a vast source of design inspiration for T-shirts, street apparel, sportswear, accessories, footwear or even high-fashion couture. Graphic Fashion showcases the exciting work of 33 international young creatives. Divided into five key directions pop, surreal, urban, conceptual and romantic, it presents examples of the individual graphics of each designer and photographs of the garments with the same motifs. A visual feast of eclectic and cutting-edge graphics, this original work celebrates the richness and diversity of graphic culture and its undisputed influence in global style and fashion today.